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JZD

JZD & Super Casual by JZD

JZD is a Latina lifestyle brand that builds community and celebrates cultural identity every day. They offer a variety of apparel, accessories, and home decor that empowers individuals and reminds them of their heritage.


For over two years, I have had the pleasure of collaborating with JZD on various design projects, including: 


Website Design: Crafting a user-friendly and visually appealing website that reflects JZD's brand identity and showcases their products. 


Email Campaigns: Designing engaging email campaigns to nurture leads, promote new products, and strengthen customer relationships. 


Super Casual Website & Ads: I also designed the website and marketing materials for JZD's second brand, Super Casual. While Super Casual has now merged with JZD, this project allowed me to showcase my ability to create a brand identity and website that catered to a specific audience segment within the JZD community. 



Throughout this project, I have prioritized understanding JZD's vision and target audience. By collaborating closely with the JZD team, I ensured the website design and email campaigns aligned with their brand voice and resonated with their customers. 


By working with JZD, I gained valuable experience in designing for a brand that is passionate about community building and cultural empowerment. This project allowed me to create a website and email campaigns that not only promoted JZD's products but also fostered a strong connection with their audience.



Programs used for this collaboration: 

Website: Shopify

Email Marketing: Klaviyo

JZD
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